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From gearboxsoftware:

Borderlands 2 kicks off a new era of Shoot and Loot on September 18th in the US and September 21st Internationally!

Pre-order the game and gain access to the Borderlands 2 Premiere Club which allows you to download awesome in-game items. To find out more on how to pre-order please visit http://www.borderlands2.com/preorder.